In the 100, EDWARD BERNAYS & Their Research Off Publicity
CAMBRIDGE, Size., azing tumble out of times, clients, reasons or any other oddments out of years off creating intelligent systems. Is this guy lose labels! Caruso, Edison, Nijinsky, Woodrow Wilson and, naturally, “my personal brother Sigmund Freud.”
“Very 1 day, Asia phone calls me personally right up . ” initiate Edward L. Bernays, by which he mode Primary Minister Nehru’s cousin phoned him that date when you look at the 1947 to seek their advice on the best way to help you provide the idea of democracy to the subcontinent.
After a century, Bernays motions slowly but with a free, confident gait
Ed Bernays assisted identify the present day values of pr, thus a small notice-promotion zeal comes obviously, specifically anyway these many years. The guy who trained high school students so you’re able to for example detergent https://swoonbrides.net/da/hviderussiske-brude/, who managed to make it fashionable for ladies so you can tobacco long before “You’ve Come a long way, Baby,” exactly who marketed civil-rights and additionally light bulbs — the father of Advertising — became 100 today. (more…)